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reface

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Reface
MINIMUM AGE: 13+
 
WHAT IS IT?
The Reface app is a popular mobile application that uses AI-powered face-swapping technology to let users superimpose their faces onto celebrities, movie scenes, GIFs, and more. 

WHAT WE SAY:
Use with caution.

✅ Reface is highly engaging—users can see themselves in iconic movie clips, memes, or music videos, which makes it great for social sharing and laughs. It uses deep learning (GANs) to produce surprisingly realistic face swaps, especially considering it runs on a mobile device. New content is frequently added (clips, templates, effects), keeping the app fresh and engaging and the app is simple and easy to use.

​🔐 Privacy Concerns 
The app processes facial data, which is considered sensitive biometric information. While Reface claims to delete user photos, concerns remain about how data is stored, used, or potentially shared. This is considered to be a significant concern. 

🔞 Exposure to Inappropriate ContentThere is a possible risk of coming into contact with inappropriate content. Some templates or celebrity scenes may contain suggestive or adult content. It’s generally not explicit, but not always family-friendly either. 
🧠 Addiction & Mental Health
The big concern is body image distortion or self-esteem impacts from constantly altering one’s appearance.
 🚨Addictive Creativity 
The app’s user-friendly interface, combined with a wealth of creative tools—such as filters, effects, transitions, and music—makes it incredibly engaging. For young people, this can result in spending extended hours perfecting their video edits, experimenting with new effects, or reworking their content to get the "perfect" result. This can sometimes lead to an over-investment of time, especially if they are caught in the excitement of the creative process.​

💸 In-App Purchases
Reface operates on a freemium model, meaning there is a free version with limited features, while many of the more advanced or desirable tools—such as access to premium templates or ad-free usage—are locked behind a paid subscription. This subscription can be set to automatically renew, which may catch some users off guard if they’re not careful to monitor or cancel it in time.

📢 Lack of Advert Moderation
Reface's free version includes third-party ads that are not always well-moderated, with users reporting inappropriate or low-quality content. 
🛡️SAFETY TIPS:

📲Understand the app: Familiarise yourself with Reface's features and how they work. Knowing how the app works will help you guide your child effectively.

👨‍👧Parental supervision: Check their interactions and adjust privacy settings accordingly. Try to stay up-to-date on Internet trends and best practices.

📢Underage Accounts: Reface might have an age restriction but it lacks a proper age verification process. Therefore, there’s little stopping users from faking their dates of birth or creating bogus profiles and targeting children and young people. 

​👥Manage friend requests: Teach your child only to accept friend requests from people they know in real life.

📷 Cover the Webcam When Not in Use
Physically cover your camera when you're not ready to go live. Always be mindful of what’s visible in your background—it can reveal location clues.

🧠 Trust Your Instincts
If something feels uncomfortable, it is uncomfortable. Leave the chat immediately and don’t engage with users who seem suspicious, aggressive, or inappropriate.

🖥️ Place Devices in Shared Spaces
Keep internet-connected devices in living rooms or kitchens, not bedrooms. This makes risky behavior less likely and easier to notice.

🙋‍♀️Conversations:
Have open discussions with children and young people about the topics associated with online use - bullying, grooming, sexual and criminal exploitation, body image, as well as accessing support and how to report. 

🚨 Know the Signs of Trouble
Watch for behaviour changes—like anxiety, secrecy, mood swings, or suddenly deleting apps. These can signal something inappropriate happened online.

💬Conversations: Have open discussions with children and young people about the topics associated with online use - bullying, grooming, sexual and criminal exploitation, body image, as well as accessing support and how to report. 


FURTHER SUPPORT:
For parents/ carers If you're worried about your child or need support call NSPCC helpline on 0808 800 5000. 

If you discover criminal content when online then report it directly to the police or the Internet Watch Foundation. 

If you're worried about online grooming or sexual behaviour online then report directly to the police or contact CEOP. 

For Children & young people 
if they're worried or want to talk, encourage them to contact Childline Online or call 0800 1111. 

Check out our 
Resource Centre for further information and useful online safety tips.

FURTHER SUPPORT:
For parents/ carers If you're worried about your child or need support call NSPCC helpline on 0808 800 5000. 

If you discover criminal content when online then report it directly to the police or the Internet Watch Foundation. 

If you're worried about online grooming or sexual behaviour online then report directly to the police or contact CEOP. 

For Children & young people 
if they're worried or want to talk, encourage them to contact Childline Online or call 0800 1111. 

Check out our 
Resource Centre for further information and useful online safety tips.
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